What is the difference between KPI and OKR?
OKRs vs. KPIs: OKRs can help you solve big problems, reach for the stars, and innovate boldly, while KPIs can help you monitor performance and identify opportunities for improvement. OKRs are best for those big-picture, growth-oriented goals.By combining OKRs and KPIs, you can better address operational issues, attain ambitious goals, measure success, and drive decision-making. Using the best practices highlighted above, your leadership team can effectively manage your OKRs and KPIs to drive alignment, focus, and strategic success.OKRs and KPIs are both methods of performance management, but they help you achieve your goals in different ways. OKRs are a goal-setting framework, while KPIs track goal performance. You can set any goal using OKRs, but companies often use OKRs for bolder, more aggressive goals.

What is the difference between KPI and KRI : KPI stands for Key Performance Indicator, While KRI stands for Key Risk Indicator. Both KPIs and KRIs are important metrics used in business and organizational management to assess performance and identify potential risks.

Why use OKR instead of KPI

OKRs are “KPIs with soul.” KPIs (Key Performance Indicators) are standalone metrics — they don't necessarily communicate context or what direction the team needs to go in. OKRs provide that context. The Objective describes what we want to accomplish and the Key Results describe how we know we are making progress.

What are good examples of OKRs : Customer success OKR example 1

  • Objective: Increase engagement with new customers.
  • Key result 1: Triple communication open rate in-product from 6% to 18%
  • Key result 2: Triple follow-up meetings booked per week to 24.
  • Key result 3: Achieve service quality rating of 9.5 or higher.
  • Key result 4: Reduce response time by 300%

Many major tech companies, such as the aforementioned plus Microsoft, Twitter and even Netflix, use the OKRs framework to set and track goals within their business. But just because these companies have popularized OKRs doesn't mean they're just for major corporations.

KPIs and OKRs coexist very well and you should use both frameworks in your business, each serving a different purpose. Use OKRs for goal-setting and improving your current state of business and KPIs for monitoring general business performance. KPIs show what should be analyzed to help determine the basis for OKRs.

Can a KPI also be a KRI

One of the other most commonly used indicators in corporate governance is the KPIs or Key Performance Indicators. While the KRI is used to indicate potential risks, KPI measures performance. While many organizations use these interchangeably, it is necessary to distinguish between the two.If an organization specializes in retail sales, for example, a key risk indicator might be the number of customer complaints. An increase in this KRI could be an early indication that an operational problem needs to be addressed.5 steps to write effective OKRs

  1. Step 1: Have the goal conversation, first.
  2. Step 2: Prepare draft goals and share them with the team.
  3. Step 3: Conduct a team brainstorm to set key results.
  4. Step 4: Debate key result ideas collectively.
  5. Step 5: Don't “cascade” OKRs down the org chart.


Failure to sell the change to the business and a lack of clarity and support from leadership is a main reason why OKRs fail, and can often lead to: Mistrust and anxiety toward OKRs, lowering team morale. Teams enter a compliance mindset just to get them done, poor employee engagement.

What is an example of a KRI : KRIs are the red flags that ensure these risks are identified in advance and mitigated. Let's take a closer look. If an organization specializes in retail sales, for example, a key risk indicator might be the number of customer complaints.

What is KRA vs KPI vs KRI : KPI = Key Performance Indicator. KRI = Key Results Indicator. KRA – Key Results Area.

What is an OKR example

OBJECTIVE: Launch the new monthly newsletter successfully. Key Results: Publish 3 new newsletters this quarter. Finalize and launch 1 newsletter per month.

OKRs stand for objectives and key results, a goal-setting methodology that can help your team set and track measurable goals.Examples of KRAs for marketing managers include the following: Increase percentage of people who buy product after being attracted to the company through marketing. Increase ratio of customers to marketing budget. Decrease marketing costs per new customer acquired.

What are the 5 elements of OKR : OKRs provide your business with five important elements: focus, accountability, engagement, transparency and visibility. Before we can delve into how you can implement an OKR, objectives and key results framework, it's best that you understand everything you need to know about them first.